Documents for Business
In excess of 1,000 customisable documents covering every conceivable business issue.Introduction to this document
Example website wording for processing data relying on legitimate business interests
Even if you’re relying on a legitimate interest to undertake direct marketing, don’t forget that you must flag up very clearly that the data subject has the right to opt-out at any time. This example wording covers what you need to say.
What are legitimate interests?
If you are a private sector organisation, you can process personal data without consent if you have a genuine and legitimate reason (including commercial benefit), unless this is outweighed by harm to the individual’s rights and interests.
When considering using legitimate interests, always carry out the three-stage test:
- identify your legitimate interests
- carry out a necessity test
- carry out a balancing test.
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